Event and Occasion Management

Definition of Event or Occasion Management, Events Management, First: Management is the process of directing, planning, organizing, coordinating, controlling, and decision-making using financial, human, material, and informational resources to achieve a goal efficiently and effectively.

Definition of Event or Occasion Management

Events Management

• First: Management is the process of directing, planning, organizing, coordinating, controlling, and decision-making using financial, human, material, and informational resources to achieve a goal efficiently and effectively.
• Second: Events/Occasions are gatherings of people in a specific place and time to achieve an objective.
• Third: Event Management or Occasion Management is the efficient and effective application of management methods to achieve the gathering's objectives.

For Whom is the Event Held and What Do We Need?

• Audience: They are the most important element, the visitors to the venue, whether it's a conference, exhibition, seminar, etc.
• Preparation and Setup of the Event Venue: First, book the required venue, then equip it with everything needed to present it in the required manner.
• Programs to be Presented at the Event: According to the theme of the conference, exhibition, or seminar.

Advantages and Benefits of Event Planning:

• Compels management to be aware of the necessary material and human resources needed to achieve those goals.
• Compels management and its various branches to coordinate their work, thereby preventing the phenomenon of conflict and overlap between their different activities.
• Helps conduct internal and external control processes.
• Shortens the time required to complete tasks.

Why Plan for an Event?

• Forecasting the Future Better: By using technical methods that serve this purpose and feeding them with the necessary information and data.
• Collectivity: By involving employees in the planning process and setting effective incentives for its implementation.
• Conviction: Through the awareness of management and employees of the importance of planning.

Stages of Event Management

Before the Event:

• Market study and needs assessment.
• Determining project capital.
• Event planning and bookings.

During the Event:

• Supervision and follow-up.
• Engagement and interaction.
• Welcoming spirit and a smile.
• Data collection and updating.

After the Event:

• Cleaning the venue and receiving assets/handover.
• Building the database.
• Following up on feedback.
• Thanking attendees.

Steps to Implement Any Event:

1. First: Determine the type of event/activity you want to undertake.
2. Second: Outputs and Classification.
   • Define the goals and outputs you seek to achieve from holding this event.
   • Classify the event and determine the target audience/category.
3. Third: Determine the time and date for the event.
4. Fourth: Determine the venue and ensure its size is appropriate for the planned attendance.
5. Fifth: "Form the Work Team." Form partnerships and agreements with supporting companies or individuals to help manage the event.
6. Sixth: Prepare the event budget and its agenda.
7. Seventh: Distribute tasks to the work team and appoint committee heads.
8. Eighth: Work follow-up and supervision.
9. Ninth: Execute the event and gather feedback.
10. Tenth: Celebrate success and honor the team.